THE VALUE OF SPLENDOM BLUE OCEAN
Strategic Consulting for Hotels and Serviced Apartments
SPLENDOM Blue Ocean, de facto, is the only independent hotel consultancy whose members have been hotel owners for 20 years, providing a unique consulting service in the market, based on real learning as an owner.
Our origins and our small size make us agile, fast, with extremely competitive fees, offering unique proposals to each client.
Our success is the result of talent, knowledge, and experience in the sector, being honest, clear and concise.
Hello, I am Santiago Torras, director of SPLENDOM, born in 1971, with technical studies in Industrial Engineering, business studies at ESADE (Barcelona) and strategy at WHARTON - Pennsylvania University (Philadelphia).
The SPLENDOM team is a very human and highly specialized team in our field, formed over these almost 20 years. All our achievements over the years, all the work done defining and implementing the strategy and every night asleep thinking about how to improve ... we put it at your service. People specialized in negotiating, in social networks, in finance, in revenue, in interior design, in balanced scorecard ...
We work as a team with the clients, to achieve excellence in our services, and with the sole purpose of improving and helping our clients, hotels and tourism companies. Our expertise focuses on these areas:
Income Increase: From an initial study of the establishment, we evaluated the coherence between product, service and customers. So that we can approach new markets, new clients and improve revenue. Segmentation marketing, expanded service definition, rate structure, smart data ...
Control and reduction of expenses: Procedures, control and balanced scorecard in all operations, from rent, cleaning, maid service, supplies, F&B, amenities, insurances, financial costs ...
Training: We train and develop subjects and content for very specific tourism schools, hotel management schools and in-company training: structure of the hotel market, revenue, segmentation, service, expanded service and cross-sales, operations and balanced scorecard, budgets, hotel financials ...
Repositioning: Together with the client, we evaluate the current situation of the property, and define the new orientation of the same: new focus, new segments and financial needs to undertake it. Brand, budgets and feasibility. Joint execution with the client, ensuring the stipulated deadlines and the fulfillment of the objectives.
Negotiation: We collaborate and advise in the negotiations of rental contracts, management, and sale of assets, contracts with customers and with suppliers.
Start-up: In the most mature stage of the negotiation process for a new property, it is necessary to work on the subsequent opening, defining times and speeding them up so that the process lasts as little as possible and is most beneficial for the client. Visiting our blog, you will see a successful opening case of one of the Splendom, from the signing of the contract to the arrival of the first client, in just 55 days.
Revaluation: The ultimate purpose is to increase cash flow to clean up and improve the business, so that the value of the asset increases, to improve the balance sheet or to prepare a subsequent sale.